MoonPie: Super Bowl
Like most brands, MoonPie couldn’t afford a Super Bowl ad. So I wrote and posted fake scripts on Twitter during the big game’s actual commercial breaks.
They were all supposed to be too horrifying to actually make, but then the internet said we had to.
CREDITS:
Agency: Tombras
Director: Jeff Venable
Creative Director: Patrick Tice
Art Director: Eric Cheek
Copywriter: Patrick Wells