MoonPie Super Bowl

Like many brands, MoonPie couldn’t afford a Super Bowl ad. So I wrote scripts for fake Super Bowl ads and tweeted them out during the game’s actual commercial breaks.

They were never supposed to be made, but then the internet said we had to. So we did.

Credits

Agency: Tombras

Director: Jeff Venable

Creative Director: Patrick Tice

Art Director: Eric Cheek

Copywriter: Patrick Wells